Future Practice
Genuine Care Dental
90-Day Practice Growth Blueprint
Future Practice growth partnership built to deliver a Michelin level brand foundation for the next stage of growth. This page walks you through the step-by-step 90-day plan and the budget behind each stage.
Where are you right now?
Current Numbers
• Collections: 150-160k
• Full Arches: 4 / year
• New Patients: 15 / month
• Active Patients: 1650 (from 2.5k)
• Patient List: 5000 patients
• LTV: $900
Current Brand
• Does not match the level of service you offer
• Does not match a practice offering a $25k service
• Not Michelin level (like Trident)
• Generic logo and old-fashioned font
• Generic website (non-responsive)
• No trust building conent (a lot of potential though)
• 4.9-star rating is fragile with only 366 reviews
Where do you want to get?
Main Goals
• 4M in 3-4 years
• 4 days a week for Dr. Rong
• 1 week off every 6 weeks
• 30NP with new dentist
• More All-on-4 cases
• Improve operations, hiring, old habits in Q1 of 2026
Brand Goals
• Michelin level brand - foundation for ads
• Brand that brings and converts more new patients and complex cases
• Michelin level website that keeps all SEO investment and builds on top of it
• Michelin level content for website, socials and ads
What are you currently doing to get there?
Current
• Doctor Genius: $1599 (only SEO)
• Tops Consulting
• Hiring: Doctor & Hygienist
Past
• Full Arch Agency: (2.5k service, 3.5k ad budget) - 3 months, one small case
How we can help you get there (90-Days)
Urgent Business Goals
• Prepare the practice internally for next stage of growth (more NPs, more all-on-4)
• Re-activate patients (increase revenue & LTV)
• Get to 500 reviews (4.9 star stable)
• Strategic partner - accountabilty, build trust, audit strategy, patient journey improvements etc.
Brand Goals
• Prepare a Michelin level brand foundation for next stage of growth
• Upgrade brand identity to Michelin Trident Level
• Upgrade website to Michelin Trident Level while keeping previous work and results
• Create new conversion brand content for the next 6 months to update website, socials and new ads
90-Day Plan
Month 1
1. Competitive audit & strategy
2. Brand development / upgrade
3. Content shoot planning (all-on-4 patients?)
4. Patient re-activation (increase revenue & LTV)
5. Reviews growth
6. Strategic partner coaching
Month 2
1. Content shoot execution and edit
2. Website development + landing pages
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
Month 3
1. Website finalization (tracking, domain, integrations etc.)
2. Full ads and conversion funnels preparation
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
Next: Launch
1. Ads Launch: new patients & All-on-4
2. Monitoring: Google Analytics, Pixel, Events etc.
3. Optimization: copy, creatives, landing pages etc.
4. Monthly services: Ads, website, SEO, social media, content
5. Strategic partner coaching
6. Monthly report
Month 1
Outline
1. Competitive audit & strategy
2. Brand development / upgrade
3. Content shoot planning (all-on-4 patients?)
4. Patient re-activation (increase revenue & LTV)
5. Reviews growth
6. Strategic partner coaching
2. Brand development / upgrade
3. Content shoot planning (all-on-4 patients?)
4. Patient re-activation (increase revenue & LTV)
5. Reviews growth
6. Strategic partner coaching
1. Competitive audit & strategy
See example
2. Brand development / upgrade
See more branding work
3. Content shoot planning
Content that builds trust, sells fast and doesn't feel like ads
See more content work
4. Patient re-activation (increase revenue & LTV)
5. Reviews growth
6. Strategic partner coaching
Month 2
Outline
1. Content shoot execution and edit
2. Website development + landing pages
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
2. Website development + landing pages
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
1. Content shoot execution and edit
2. Website development + landing pages
More on landing pages
Fast-loading and beautiful web experience designed to convert
See more website work
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
Month 3
Outline
1. Website finalization (tracking, domain, integrations etc.)
2. Full ads and conversion funnels preparation
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
2. Full ads and conversion funnels preparation
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
1. Website finalization (tracking, domain, integrations etc.)
2. Full ads and conversion funnels preparation
More on landing pages
3. Patient re-activation (increase revenue & LTV)
4. Reviews growth
5. Strategic partner coaching
Next: Launch
Outline
1. Ads Launch: new patients & All-on-4
2. Monitoring: Google Analytics, Pixel, Events etc.
3. Optimization: copy, creatives, landing pages etc.
4. Monthly services: Ads, website, SEO, social media, content
5. Strategic partner coaching
6. Monthly report
2. Monitoring: Google Analytics, Pixel, Events etc.
3. Optimization: copy, creatives, landing pages etc.
4. Monthly services: Ads, website, SEO, social media, content
5. Strategic partner coaching
6. Monthly report
Goals recap
Main Goals
• 4M in 3-4 years
• 4 days a week for Dr. Rong
• 1 week off every 6 weeks
• 30NP with new dentist
• More All-on-4 cases
• Improve operations, hiring, old habits in Q1 of 2026
Brand Goals
• Michelin level brand - foundation for ads
• Brand that brings and converts more new patients and complex cases
• Michelin level website that keeps all SEO investment and builds on top of it
• Michelin level content for website, socials and ads
How we can help you achieve them (90-Days)
Urgent Business Goals
• Prepare the practice internally for next stage of growth (more NPs, more all-on-4)
• Re-activate patients (revenue)
• Get to 500 reviews (4.9 star stable)
• Strategic partner - accountabilty, build trust, audit strategy, patient journey improvements etc.
Brand Goals
• Prepare a Michelin level brand foundation for next stage of growth (advertising)
• Upgrade brand identity to Michelin Trident Level
• Upgrade website to Michelin Trident Level while keeping previous work and results
• Create new conversion brand content for the next 6 months to update website, socials and new ads
Flexibility
Advertising Launch
• We want to start bringing you results as soon as possible. If you are ready to intake more patients and we have the foundation ready, we can launch ads sooner
Your time & effort
Time & effort
• 99% of the work is on us
Your required time and effort:
• Access and onboarding (2hrs total)
• Reading updates if wanted
• YES/NO answers (WA or FB)
• Implementation of tips and reporting results back (re-activaton, reviews)
• Shoot (4-6hrs) - Exceptional guidance, easy scripts, inspo to follow, as many takes as needed
• Monthly meeting (1hr)
Your required time and effort:
• Access and onboarding (2hrs total)
• Reading updates if wanted
• YES/NO answers (WA or FB)
• Implementation of tips and reporting results back (re-activaton, reviews)
• Shoot (4-6hrs) - Exceptional guidance, easy scripts, inspo to follow, as many takes as needed
• Monthly meeting (1hr)
Future Practice
90-Day Practice Growth Blueprint
Month 1
1. Competitive audit & strategy
2. Brand development / upgrade
3. Content shoot planning
4. Patient re-activation
5. Reviews growth
6. Strategic partner coaching
2. Brand development / upgrade
3. Content shoot planning
4. Patient re-activation
5. Reviews growth
6. Strategic partner coaching
Month 1
Feb 2026
$4,500
Month 2
1. Content shoot execution and edit
2. Website development + landing pages
3. Patient re-activation
4. Reviews growth
5. Strategic partner coaching
2. Website development + landing pages
3. Patient re-activation
4. Reviews growth
5. Strategic partner coaching
Month 2
March 2026
$4,500
Month 3
1. Website finalization (tracking, domain, integrations etc.)
2. Full ads and conversion funnels preparation
3. Patient re-activation
4. Reviews growth
5. Strategic partner coaching
2. Full ads and conversion funnels preparation
3. Patient re-activation
4. Reviews growth
5. Strategic partner coaching
Month 3
Apr 2026
$4,500
Total
90-Day Practice Growth Blueprint
$13,500
Payment options
Month by month
$4,500 each month
$13,500 total
$13,500 total
All months in advance
5% OFF if paid in full in advance
$13,500
$12,825
$13,500
$12,825
What's next when the initial 3-month plan is successful?
Our offer
Since we have never worked together before, we proposed a plan for the first 3 months to rebuild your brand foundation and help with internal processes to prove ourselves and build trust.
Once that is achieved beyond month 3 and you are ready to take in more patients, we can introduce advertising, double your new patients, and introduce other goals and continue on the road to 4M at the same monthly pricing (no increase)
Once that is achieved beyond month 3 and you are ready to take in more patients, we can introduce advertising, double your new patients, and introduce other goals and continue on the road to 4M at the same monthly pricing (no increase)
Next stage
Long-term partnership that delivers a predictable steady pipeline of new patients and complex cases and enables you achieve your long-term goals.
Standard monthly partnership:
Standard monthly partnership:
• Website & landing pages maintenance (for ads)
• Advertising (main growth engine)
• SEO: blogs, AI search etc.
• Social media - all platforms, boosting, engagement etc.
• Content production shoots
• Strategic partner coaching