A fast-loading web experience designed to convert. Close bookings and built trust through effective landing pages and calls to action.

Let’s jump on a free discovery call and see how we can support your growth. I'd love to learn more about your practice and answer any questions.
Across all of our website partnerships, one thing has always stayed true. Once we commit to you, we go above and beyond and love your business more than we love our own. Step behind the scenes with us.
Trident's story began in 2019 with a vision to reinvent the dental experience, transforming it into a relaxing and enjoyable spa beach resort vacation. From the start, we supported that vision as Trident's partner, guiding everything from interior design and brand identity to digital experiences and patient acquisition.
At the center of this practice are Dr. Shibani Raja and Nikul Patel, a husband and wife team committed to growing Trident into a multi-location success story. In just a few years, the practice grew to $4M in annual revenue, became the top-rated dental clinic in Sunnyvale, and doubled its capacity by expanding into the space next door.

Digital experiences were designed with conversion as the top priority. Clean and minimal website built to keep patients engaged while reducing friction. Strategic landing pages support ongoing marketing campaigns with offers like Express Checkup or Invisalign Day, bringing targeted traffic from ads directly into tailored funnels.
SEO was developed as a long-term growth engine beyond paid campaigns. Optimized service pages secure leading rankings across the region, while blogs and link-building build authority around competitive searches like “Sunnyvale dentist.” This mix of technical optimization, content, and authority keeps Trident at the top in the most competitive markets.


Captain Dental was a successful chain with three Bay Area locations in Santa Clara, San Jose, and Redwood City. On the surface, growth looked unstoppable, but six months before reaching out to us, revenue and new patient numbers began to decline. Market shifts and rising competition slowed momentum, and plans for new offices came to a halt.
Together with the husband-and-wife team behind Captain Dental, Dr. Doris Yao and Marshall Xu, we redesigned their brand and built reliable new patient acquisition systems. The results were immediate: new patient numbers rose by 50%, search rankings climbed to the top of Google, and the practice was ready for its next stage of growth.

3D storytelling and high-end photography became the centerpiece of Captain Dental’s digital presence. Alongside clean UI elements, minimal iconography, and confident brand language, the digital channels were designed to back up the brand's claims, build trust, and seamlessly turn visitors into new patients.
Conversion landing pages capturing traffic from ads, combined with hyper-local SEO-optimized service pages across all three locations, formed a high-performing duo that delivered immediate results. Within two months, new patient numbers grew by 50% and all dental services and their keywords climbed to page one of Google rankings.


People say true friends reveal themselves during hard times. With a blank slate, no identity, no recognition, and $750k in debt, Dr. Anwar faced exactly that, and we were there for the ride. On top of soaring costs, the construction site was broken into twice, equipment was set on fire, and major delays put the opening deadline at risk.
Despite going through what felt like a thriller script, our collaboration led to a successful launch and a pediatric brand unlike anything ever seen before. From naming and visual identity to a custom mascot and plush toys built from scratch, we helped Dr. Anwar open Kanopi Kids on time, with a full waiting list, and an experience families couldn’t stop talking about.

Developing the website, social channels, and ad campaigns meant upholding our usual standards. Within a month, the site ranked at the top of Google. Content featuring Kai and the practice fueled socials and ads, driving parents to conversion pages that quickly filled our waiting list. Yet one factor shaped our digital presence more than any other.
For a pediatric clinic, success starts with parents feeling comfortable and informed. They must choose you over local competitors in seconds. Our Comfort Page showed exactly how we make visits fun, service pages explained each step in playful detail, and content captured kids smiling with Dr. Anwar. Proof that smiles come standard, with Kai guiding families through it all.


Explore the latest in dental website design and see how we shape exciting dental brands.